Why is SEO important?
September 19, 2024 ⚊ 1 Min read ⚊ Views 18 ⚊ BLOGThat’s one big reason why the global SEO industry is forecast to reach a staggering $122.11 billion by 2028. SEO drives real business results for brands, businesses and organizations of all sizes.
Whenever people want to go somewhere, do something, find information, research or buy a product/service – their journey typically begins with a search.
But today, search is incredibly fragmented. Users may search on traditional web search engines (e.g., Google, Microsoft Bing), social platforms (e.g., YouTube, TikTok) or retailer websites (e.g., Amazon).
In fact, 61% of U.S. online shoppers start their product search on Amazon, compared to 49% who start
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